Xtep International Holdings, a multi-brand sportswear company based in Hong Kong, specializes in the design, development, production, sales, marketing, and brand management of sporting goods, such as shoes, apparel, and accessories. In 2019, the Group expanded its brand portfolio to include four renowned brands, namely K-Swiss, Palladium, Saucony, and Merrell. Its extensive distribution network includes more than 6,300 stores across 31 provinces, autonomous regions, and municipalities in China and other countries.