NOIZ is revolutionizing the online advertising and media industries by providing a data guardian and digital asset transfer platform. With NOIZ, consumers have control over their lifestyle data, allowing them to share and monetize it. This data is then used by advertisers and publishers to deliver content more effectively. Partnered with NDN Group, Hotmob and GoImpact, NOIZ is not only making the industry more efficient, but also helping social impact organizations. By utilizing blockchain and introducing NIKOLA, a virtual assistant, NOIZ is simplifying the process of content delivery and making it more rewarding for users.